Preface: The “Michael Process“ is globally powerful in business, effective, and simple; it is a strategic element in the fields of entrepreneurial success. If you’re an entrepreneur today, you’re advised to ponder strategically how your business adheres to the “Michael Process.”
The “Michael Process”
Well said Michael. “Real entrepreneurs have a passion for what they’re doing, a problem to be solved, and a purpose that drives them forward” – quote from Michael Dell. Exuberant business successes can be simplified to adherence with the three step “Michael Process.” A) passion for a marketplace, B) a concisely defined problem(s) the marketplace needs (re)solved, and C) providing an effective solution to the marketplace problem(s) defined in step B.
Your business purpose must fit the third step in the “Michael Process” to generate relevant and powerful business achievements, socially, and, or financially.
Entrepreneurial accomplishment in business is a derivative of effectively following either strategically or intuitively, the “Michael Process.” Your business purpose must fit the third step in this process to generate relevant and powerful business achievements, socially, financially, or both.
That is your business purpose – provide an effective solution to a marketplace problem that you’ve concisely defined, with a passion for the marketplace, i.e. customers or clients. Say:
“More people fail through lack of purpose than lack of talent” — quote from Billy Sunday.
Let’s consider for a moment, a recent business case study from gofundme.com, that demonstrates simply and effectively the “Michael Process”.
Ever since she was a toddler, Mikayla Rydzeski dreamed of running her own lemonade stand. And last year, on the hottest day of summer, her dream finally came true. In just a few hours, she made over $1,000. But rather than keep the money for herself, she gave every single penny she earned to kids in her community who couldn’t afford school supplies. This year, Mikayla is back at it—and she’s aiming even higher.
The day the lemonade stand was scheduled to take place ended up being the hottest day of the summer. But that didn’t stop Mikayla. She mixed up batches of plain and strawberry lemonade, decorated her stand, and posted up by the street to wait for customers. In just five hours, Mikayla’s lemonade stand raised over $1,000—enough to provide 36 local kids with back-to-school supplies. She also became the youngest large donor in the nonprofit’s history.
“I was so happy because people were giving over the amount they had to pay for, and not a single person asked for cash back,” says Mikayla. “It was just the best thing in my life to help others. Once that happened, I knew I was going to get over my goal.”
This aspiring entrepreneur unknowingly scored very high on adherence to the three-step “Michael Process”.
First, Mikayla had a real passion for the marketplace. For years, she dreamed of running her own lemonade stand, but just never got the chance. She also had a compatible passion for helping other people who didn’t have as much stuff as everyone else.
Secondly, Mikayla was serving a marketplace that had a real-world problem, of vital importance– they needed something to cool their tongue in the hot summer weather.
Step three in the “Michael Process”, Mikayla had formulated a very effective solution – purchase from her business, some cooling and thirst quenching drink(s).
This aspiring entrepreneur followed the three-step “Michael Process” with likely minimal business planning. Yet, importantly, you can see easily how the process was effectively applied intuitively, and you too can see the success it generated. Her customers patronized her business happily, and even paid above market rates for solving a simple problem. With net income of $200+ per hour on average, from a likely modest profit margin. This summer her goal is $7,000.
The “Michael Process“ is a globally powerful, effective, and simple; it is a strategic element in the fields of entrepreneurial successes; it reaches across countries, cultures, and continents with businesses. If you’re an entrepreneur today, you’re advised to ponder how your business adheres to the powerful, effective and simple “Michael Process.”
If your entrepreneurial endeavors are like Mikayla’s, and based upon the “Michael Process” either strategically or intuitively, your business is likely very successful too.